Investing Time in the Web:
Scholarly Risks and Rewards
Kirk Martini
Assistant Professor of Architecture and Civil Engineering
University of Virginia
January Teaching Workshop, 1997
Summary of Presentation Links
Note to Browsers
Copyright © 1997, Kirk Martini
Time
Maximize "return" on a finite resource.
Tool Time
Discretionary time gaining field-independent skills and knowledge.
Market Survey
TTI = Teaching + Technology Initiative
Faculty Response
98.7%:
Teaching + Technology = No Thank You
Why that Response?
Many faculty:
- Already know
- Have more pressing needs
- Assume it's for techno-types
Other faculty perceive....
A Bad Investment
High capital, low return
- TTI = Terribly Time Intensive
- TTI = Ted Turner Instruction
- The intellectual equivalent of colorizing movies.
Why that Perception?
An abundance of compelling examples
- Cyberdreck.
- Powerpoint
- The ugly wallpaper of conference presentations.

Illustration by Edward Frascino
|
"He decided he'd better do more gliding and
less talking."
E.B. White, The Trumpet of the Swan
|
Teaching with Chalk Alternatives
Talkies and Colorization
Add not only color, but sound.
- Sound is not the main event in a film.
- The most meaningful episodes may not use it.
- It adds a new dimension of communication that enhances the
primary content.
A Source of (Mis)information
The man who reads nothing at all is better educated
than the man who reads nothing but newspapers.
--Thomas Jefferson
Technology and Quality Filters
An opportunity to teach critical evaluation

Illustration by Garth Williams
|
"But Charlotte," said Wilbur, "I'm not terrific."
"That doesn't make a particle of difference," replied Charlotte.
"...People believe almost anything they see in print."
E.B. White, Charlotte's Web
|
It's not just for teaching
- IATH fellows have transferred skills to teaching.
- TTI fellows have transferred skills to research.
- Teaching and research both involve the communication of
knowledge.
- The Scholarship with Communication Tools Initiative
- An Example
Those are Positive Results of Action
There are also negative results of inaction
Expectations of a New Generation
Dear Mr. Martini,
I am in the seventh grade and am doing a project on Pompeii.
I e-mailed John Dobbins and he told me to go to your site.
Your site is great. I was wondering if you could give me some sites
YOU visited to get the information.
A 2-year-old's toy
A 3-year-old's tool
| Born in 1993: the same year
as the web.
|

Illustration by Garth Williams
|
"It's an impossible situation...You see, I'm Superintendent of Schools
in this town."
"That's not an impossible situation," said Stuart. "It's
bad, but it's not impossible."
E.B. White, Stuart Little
|
A Brief Investment Guide
- Things nearly everyone should do
- Things some people should do
- Things most people should avoid
Nearly everyone should:
Put their favorite work on the web as simple text documents.
- Low investment of tool time.
- Students will get to know you.
- Your work and ideas can take on a new life.
Not doing this is like keeping money in a mattress.
Cewebrity
Someone famous on the Internet
Some people should:
Get a TTI Fellowship and bring their ideas
to realization
- Vision and gumption
- Irritation vs. Enchantment
- Success results more from irritation with conventional technology than enchantment with new technology.
Most people should avoid:
Design Guidelines
- Learn from print
- Moby Dick and Ansel Adams are better models than the National Enquirer.
- No decorative graphics (except cover)
- Include a table of contents.
- Rapid prototyping = rapid improvement
Guidelines for Use
- Use the right tool for the job.
- Not always the web.
- Supplement, amplify, fill gaps.
- Be explicit with students about new communication channels.
- Recognize that an assignment is a contract that you both must honor.
Investing Tool Time
- Be frugal with tool time, but not miserly.
- Everyone should invest some tool time in the web.
- Long-term investments for a new generation of students.
- Novices should not make large investments without professional help.